Quick Post Posted 4 days ago in Community Content Engine, tips, editorial , content strategy

3 Easy Tips for Staying Organized Editorially in the Publishing World

Organization
With the amount of things going on in our daily lives, staying organized is a tough task. Projects can slip away, stories can be forgotten, people can be ignored… These are all things you definitely do not want to do when it comes to catering to ...

Bridge the Gap Between Print and Web with ‘Web Extras’

web extras
If you’ve attended our office hours or read through some of our helpful starting points, you know Locable helps bridge the gap between print and web. One of those ways is on the editorial side, and we call it “web extras.” Our publisher concierge...
Post Posted 27 days ago in Community Content Engine

Quick Hit: In a Bind? Find Free, Relevant Images for Your Article Fast

We’ve all been there as digital publishers: you need to get something up fast, but your source doesn’t have any photos you can use. What do you do? There are many reasons why you should include at least one photo on your article… It will get m...
Post Posted 27 days ago in Community Content Engine, Company Newsm

PRESS RELEASE: Locable to Fuel Economy Growth by Focusing on Small Business Marketing

Locable has launched an Indiegogo campaign to promote the IMPACT Marketing Suite. IMPACT is the first software of its kind to connect local businesses, legacy publishers and organizations to their communities and fuel local economy growth. The...

Why "Free" Software Isn't Really Free

We talk a lot about some of the flaws of WordPress that aren't always immediately apparent. Today we will be exploring some of the factors that make WordPress seem like a great FREE option but actually come with a steep hidden cost. Let’s sta...

5 Myths Most Print-Only Publishers Believe About Digital

There are a lot of things to consider when creating your online presence for your publication. However, we have worked with publishers in over 80 markets nationwide and we hear a few different excuses for not making the transition to digital f...
Post Posted 27 days ago in Community Content Engine, directory listings

Directory Listings and Why Your Business Can’t Live on Yelp Alone

Directory listings are essential for any local business owner but can be tricky to manage. At first glance, it may seem like you want to be listed in as many places as possible to give your business the most chances to get noticed but in reali...
Post Posted 27 days ago in Community Content Engine, community sponsors

Using Community Sponsors & Sponsorships to Drive Revenue

Today we are exploring how community sponsorships drive revenue for your publication. Community Sponsorships are a pillar of our approach to reaching 100k in Digital Revenue. They are a simple concept to sell local businesses that focus on suppo...

3 Reasons you Must Cover Topics Beyond News

News should be a very important part of your content strategy as a local publisher. Especially in a local context, readers take a sense of pride in being informed of what is going on in their community. With digital, you have the opportunity to ...

6 Reasons Why You Need to Run a Best of Your City or Reader's Choice Contest

Any publisher that has been around digital for long enough has seen or tried to run a best of their city/county/town or reader’s choice award. The benefits of running these contests are huge. Best of and reader’s choice contests are sources of...
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