Shop Hesston First

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The Hesston Chamber is getting ready to invest in a new promotional campaign for our Chamber businesses.  This is a promotion for Hesston residents to “Shop Hesston Frist.”  We want to highlight all the items that serve basic needs people can purchase in Hesston before making that box store run.  We want to put together a directory or sorts where people can find a variety of items and services that they might not know are available at YOUR business right here in Hesston.

For example:

• Have you run out of paper towels? – You can pick some up at Kropf Lumber.
• Do you need a birthday card or gift bag? – Head into Hesston Pharmacy.
• Need a quick dinner? – grab a freezer meal from The Nest.
• Out of basic office supplies?  – get what you need at Hesston Hardware.
• Need a power tool for a day? – check one out at Hesston Public Library.
• Long week at work? – Grab a pizza and a cold beer at Hesston Pizza Hut.
• Did your kid just complete driver’s ed? – Buy them their first car at Rolling Wheels.

Other Inspiration: As you think of what products and services feature use the following questions to help you out:

• Did you know [business name] has [surprising product]?
• I bet you never knew you could get [surprising service] at [business name]!
• Just the other day I ran out of [surprising product] and I found it at [business name].
• I was over at [business name] and I'm so glad I could get [surprising service] right here in Hesston.

Ways we will promote the campaign:

• Develop a branded campaign
• Create a Shop Hesston First Directory
• Mass Mailer to 67062
• Reminder swag: ie. Fridge Magnets/Window Clings/Stickers
• Digital promotions through Chamber platforms
• NEW – Podcast style commercials.

 How you can participate:

1. This is a promotion for Chamber Members. Be sure your membership is up to date!
2. LET US KNOW what products or services Hesston Residents should be getting from YOU first - just complete the form below!
3. All Chamber Members who provide us with their suggested products/services will be listed in the directory FOR FREE!
4. All those listed in the directory will receive a “Shop Hesston First” window cling/sticker/decal FOR FREE!
5. Yes, you can upgrade your exposure with paid media sponsorships (advertising) on our mass mailer, digital promotions, and podcast commercials - just let us know in the form below.
6. This is a valuable member benefit that is yours for the taking - reach out and don't let this marketing resource pass you by!

Originally posted by Hesston Chamber & CVB via Locable